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The Clarks Original Wallabee in Black Raffia Updates a Classic

The Clarks Original Wallabee in Black Raffia is the brand's latest take on its iconically casual boot design to make it ready for wear in the summertime. The footwear model is constructed using hand-dyed black raffia to give them an airy look and feel, and are accented with black suede in the upper section. The shoe is paired with the brand's signature crepe rubber sole and is finished with a pair of rope-braided laces for a casual look.

The Clarks Original Wallabee in Black Raffia enhances the breathability of the shoe design and makes it well-suited for wear during the warm weather. The use of darker tones, however, gives the shoe a brooding finish to make it ready for wear into the autumn months.
Trend Themes
1. Summer-ready Footwear - There is an opportunity for businesses to create footwear that is both stylish and breathable for warm weather wear.
2. Natural Materials in Footwear - Using hand-dyed raffia and suede materials could become a unique selling point for competitors in the footwear industry.
3. Year-round Variations on Classic Designs - Updating classic designs like the Wallabee to be suitable for multiple seasons may attract customers who prefer versatile footwear options.
Industry Implications
1. Footwear - The footwear industry can maximize on the trend of summer footwear by designing products with breathability in mind.
2. Fashion & Apparel - Using natural materials in footwear designs could be incorporated into other products like clothing and bags to create a cohesive brand identity.
3. Retail - Retail shops have the opportunity to sell year-round variations on classic designs to customers looking for versatile and timeless styles.

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