Philanthropic dog treat manufacturer GivePet launched a new line of chewy treats for dogs that's free from grains and favors other ingredients like legumes and potatoes as a base instead. There are four new chewy treats for dog owners to discover, including Doggy Paddle, Off-Leash Leisure, Upward Dog with banana, peanut butter and chia seed, as well as Beagle Scout with carob, honey and vanilla.
These grain-free dog treats are described as soft and chewy, and they favor the use of alternative flours made from chickpeas and tapioca. The pet-pleasing flavors also incorporate plenty of fruit and veggie ingredients like dried red beets, berries, watercress, lettuce and more.
Mission-driven GivePet is committed to donating enough treats for at least 10 shelter dogs, with every purchase of its new soft and chewy treats for dogs.
Grain-Free Dog Chews
GivePet's Chewy Treats for Dogs Play with Ingredients Like Carob & Chia Seeds
Trend Themes
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Grain-free Dog Treats — The trend towards grain-free dog treats opens opportunities for innovative ingredients and textures.
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Alternative Flours for Pet Products — Using alternative flours made from chickpeas, tapioca, and other sources in pet products offers an opportunity for differentiation and addressing dietary restrictions.
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Philanthropic Pet Products — Pet products aligned with a social mission can tap into consumers' desire to make positive change through their purchasing choices.
Industry Implications
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Pet Food — The pet food industry can innovate through introducing grain-free options and unique ingredients that appeal to pet owners seeking healthier options for their animals.
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Philanthropy — Other companies and industries can take notes from GivePet's philanthropic approach and consider ways to incorporate social impact into their offerings.
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Natural Foods — The natural foods industry can expand into pet products, offering grain-free and health-conscious options for owners seeking healthier options for their furry companions.