Carrot Bacon debuted at the 2022 edition of the Sweets & Snacks Expo and the shelf-stable crispy vegan jerky is "molecularly expanded" for a signature crunch. The Carolina smoke-flavored bacon alternative is made by marinating slices of carrots and dehydrating them.
Thanks to its use of carrots, Carrot Baon sets itself apart from other meatless jerky strips on the market, notably ones made with "heavily processed soy paste that tries too hard to be meat." The 30-gram pouches need no refrigeration, which makes them ideal for grab-and-go snacking. The versatile meatless strips are simply made with a handful of ingredients like olive oil, maple syrup, tamari and spices.
Increasingly, people are finding themselves open to plant-based alternatives and this carrot-based jerky alternative is a better-for-you choice that's not loaded with undesirable additives.
Carrot Bacon Strips
Carrot Bacon is Crunchy with a Carolina Smoke Flavor
Trend Themes
1. Plant-based Snacks - The demand for healthier, plant-based snack options is growing rapidly, creating opportunities for new companies like Carrot Bacon.
2. Alternative Meat Substitutes - Alternative meat substitutes are gaining popularity, providing an opportunity for innovation and expansion in this market.
3. Shelf-stable Snacks - Consumer need for convenience has created a market for shelf-stable snacks, and companies like Carrot Bacon are filling this demand with unique plant-based options.
Industry Implications
1. Food and Beverage - The food and beverage industry has many opportunities for innovation and growth in the plant-based and alternative meat substitute markets.
2. Healthy Snacks - The healthy snacks industry is expanding, with an increasing consumer demand for convenient, plant-based and alternative meat substitute options.
3. Vegan and Vegetarian Foods - As more consumers embrace vegan and vegetarian lifestyles, there is a growing need for new and innovative plant-based food options like Carrot Bacon.