Call of Duty XP is a testament to the size, quality and widespread support for the video game franchise. I mean, they have an entire convention devoted to a single game! Oh, Kanye West and the Dropkick Murphys are showing up, too.
September 2nd will be the opening night of Call of Duty XP, a celebration of the infantry warfare simulator and its die-hard fans. There to match the enthusiasm of fanboys is the Irish-punk band Dropkick Murphys, whose members are themselves devoted followers of the Call of Duty series. The news gets better! In his first public performance since the launch of his collaborative album Watch the Throne, Kanye West will be serenading a killstreak-crazed crowd on Saturday, the 3rd.
As the largest and most lucrative media franchise on the planet, Call of Duty and its creators can afford to invite celebrities and music performers on a whim. After all, what brings the people to a product more effectively than the Louis Vuitton Don?
Virtual Reality Rock Shows
Kanye West and The Dropkick Murphies Answer the Call of Duty XP
Trend Themes
1. Virtual Reality Experiences - The use of virtual reality technology in live events and performances provides an immersive and interactive experience for attendees.
2. Celebrity Collaborations - Bringing celebrities and music performers to events and activations can help generate excitement and appeal to a wider audience.
3. Fan Engagement - Creating events and experiences that cater to the interests and passions of dedicated fans can foster loyalty and boost brand engagement.
Industry Implications
1. Gaming - Integrating virtual reality technology into gaming events and conventions can enhance gameplay and create a more immersive user experience.
2. Entertainment - Collaborating with celebrities and musicians in live performances and events can attract larger audiences and boost brand visibility.
3. Music - Partnering with popular musicians and bands for performances at events and activations can create unique experiences and increase fan engagement.