The Radiant Defense Perfecting Liquid Broad Spectrum SPF 30 from Rodan + Fields is being launched later this fall as a highly protective skincare product with dermatology-inspired ingredients.
The tinted "Glow Guard" is designed to offer a healthy, radiant-looking glow as "the last step in your skincare routine." The product is offered in a range of six lightweight, oil-free shades that can be worn on their own or blended as desired to create a custom shade.
The skincare-inspired sun care product provides more than just shielding from the sun's UV rays, as the Glow Guard is designed to additionally offer barrier defense and photo defense. Rodan + Fields describes that this potent product is beneficial for neutralizing the harmful effects of environmental stressors and repairing the skin's natural moisture barrier.
Skincare-Style Sunscreens
Rodan + Fields' Broad Spectrum SPF30 Offers Three Kinds of Defense
Trend Themes
1. Skincare-style Sunscreens - The trend of skincare-inspired sunscreens that offer more than just UV protection, but also provide barrier defense and photo defense.
Industry Implications
1. Beauty and Skincare - The beauty and skincare industry can capitalize on the rising demand for skincare-style sunscreens by developing innovative products that offer multiple benefits.