Trader Joe's Brazil Nut Body Butter is a rich moisturizer that boasts a whipped texture for smoothing skin and a formula that plays with exotic infusions. There's a base of shea butter and coconut oil that's enhanced with açaí extract and guarana extract, and Trader Joe's takes care to note that "guarana seeds contain about twice as much caffeine as coffee beans, and may aid in smoothing and firming your skin."
The product is not only a treat in terms of its texture but also the aromatic experience it provides. The product boasts notes of salted caramel, pistachio, coconut and vanilla to provide a sweet experience as the product is applied, as well as the product continues to nourish skin afterward.
The creamy white Brazil Nut Body Butter is packaged with a bold hot pink lid that flips open.
Brazil Nut Body Butters
Trader Joe's Moisturizer Nourishes with Shea, Coconut, Acai & Guarana
Trend Themes
1. Exotic-infused Body Butters - Opportunity for beauty companies to embrace exotic, natural ingredients for body butters with added benefits beyond basic moisturizing.
2. Aromatherapy Skincare - Opportunity for skincare brands to develop products with enjoyable scent experiences for consumers during and after use.
3. Caffeine-infused Skincare - Opportunity for skincare brands to explore the benefits of caffeine for skin smoothing and firming in their products.
Industry Implications
1. Beauty - Beauty brands can capitalize on the trend of exotic-infused body butters and aromatherapy skincare products.
2. Wellness - Wellness brands can incorporate naturally derived ingredients with added benefits, such as caffeine, for their skincare lines.
3. Fashion and Lifestyle - Synergistic opportunity for fashion and lifestyle brands to create beauty products with enticing fragrance and presentation like Trader Joe's Brazil Nut Body Butter.