Collaborative Entertainment Apps

The BlinQ App Adds a Social Element to TV Guide Experience

There are a range of apps that offer social elements to enhance the standard TV guide, but the BlinQ app goes one step further than the competition. In addition to being able to comment on shows with friends, the app allows you to reorganize the listing based on your location and the popularity of the shows.

The BlinQ app also offers the option of keeping track of what shows your friends are currently watching. This ingenious app might just revolutionize the TV watching experience for us all.

Implications - As a result of the economic downturn, consumers are spending more time at home. These consumers are anxious of their financial well-being and are trying to save money on entertainment. Companies can tap into this market by providing experiences that are geared towards this increase in time in the home.
Trend Themes
1. Enhanced TV Guide Apps - App developers can focus on creating TV guide apps with added social elements and personalized features for a more engaging user experience.
2. Location-based TV Listings - There is an opportunity to develop apps that allow users to reorganize TV listings based on their location for easier navigation and discovery of shows.
3. Social TV Watching - Developing apps that allow users to track and share the shows they are currently watching can enhance the social aspect of TV viewing.
Industry Implications
1. Digital Entertainment - Companies in the digital entertainment industry can innovate by creating collaborative apps that enhance the TV watching experience.
2. App Development - Opportunities exist for app developers to create cutting-edge TV guide apps that incorporate social elements and personalized features.
3. Media and Broadcasting - The media and broadcasting industry can leverage collaborative entertainment apps to engage audiences and offer new ways of interacting with TV content.

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