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Nike's Air Max 95 Sneaker Model Gets a Black Earth Colorway

Just in time for the Fall season, Nike introduces yet another tonal update of the signature Air Max 95 sneaker model with the new Black Earth colorway to join its roster. The shoes are inspired by nature itself and its rich green surroundings with a palette of black, earth, cargo khaki, and sequoia.

The sneakers are made from a blend of materials including suede, leather, and mesh. Every overlaying panel is highlighted by a deeper green gradient as the toe box is led by suede to create the illusion of mossy textures that nod to the overarching theme. A touch of reflective details can be seen on top of the black rubber outsole unit with 3M materials.
Trend Themes
1. Nature-inspired Footwear - Leveraging nature-based colors and textures for unique shoe designs that resonate with environmentally conscious consumers.
2. Sustainable Shoe Materials - Utilizing eco-friendly and recycled materials for sneakers, addressing the growing consumer demand for sustainable products.
3. Multifunctional Sneaker Designs - Creating versatile sneakers that can transition between casual, sport, and outdoor activities, appealing to a wide range of customers.
Industry Implications
1. Footwear Manufacturing - Adopting innovative materials and processes to reduce environmental impact and cater to changing consumer preferences.
2. Apparel and Accessories - Incorporating sustainable materials and nature-inspired aesthetics in clothing and accessories, expanding product offerings and attracting new consumers.
3. Outdoor Recreation Equipment - Developing environmentally friendly, durable, and fashionable products for outdoor activities targeting adventure-seeking and conscious consumers.

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