Those who can't wait until the series premier of 'Better Call Saul,' the highly anticipated spin-off of 'Breaking Bad,' will be excited to know that a digital comic book is being released in the meantime. Detailing the history of Saul and Mike, it specifically spins off of the 'Breaking Bad' episode that introduces Saul to its riveted audience.
Mac McKean, senior vice president of digital media and content for AMC, says, "That episode is complete as it is but there was an opportunity there ... to unpack something from that episode that directly leads us into Better Call Saul." Although not necessary to read to understand the upcoming show, the Better Call Saul comic adds an extra layer that fleshes it out.
TV Show Comic Books
'Better Call Saul' Released as a Digital Comic Ahead of Series Premier
Trend Themes
1. TV Show Comic Books - The release of digital comic books based on popular TV shows presents a new opportunity for creators to expand their audience and explore new narrative formats.
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Industry Implications
1. Entertainment - The entertainment industry must adapt to the changing ways in which audiences consume media, offering experiences that expand beyond the confines of traditional formats to keep viewers engaged and interested.
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