Wood Block Necklaces

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Bernadette Deddens Creates Playful Story Designs

Bernadette Deddens is an accessories designer who likes to spice jewelry up with her own style. She believes that accessories can add melodrama to everyday life, therefore allowing her to create playful designs.

There seem to be narratives that Bernadette Deddens follows when creating these accessories, as wearers can transform the necklaces she makes into several different configurations.

Implications - The use of wood in fashion and design is a testament to the naturalistic movement that could be linked to the mass eco consciousness that has become so popular in the last few years. There is also an element of tribal influence in wooden fashion that brings consumers back to their natural habitats.
Trend Themes
1. Wooden Accessories - Designing playful wooden accessories is an opportunity to tap into the growing demand for naturalistic and eco-friendly fashion.
2. Narrative Jewelry - Creating jewelry that transforms into different configurations and pursues a narrative offers a disruptive innovation opportunity for the accessories industry.
3. Tribal Fashion - Incorporating tribal influences in fashion adds a natural and earthy element, creating disruption in the traditional contemporary fashion industry.
Industry Implications
1. Fashion - The fashion industry can take advantage of the growing popularity of naturalistic fashion by exploring opportunities to create eco-friendly wooden accessories.
2. Accessories - Narrative jewelry with transforming configurations can create a new market opportunity within the accessories industry.
3. Ecological Products - The use of wooden materials in fashion and accessories is an opportunity to expand the ecological products industry, which caters to eco-conscious consumers.

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