Traeger Grills has created two comedic grill designs, the Lil'Pig and the Longhorn Steer. According to Traeger Grills, the barbecues smoke and cook just like standard outdoor grills. With 418 sq. inches of cooking surface, an internal hopper, stainless steel door handle, multi-position digital thermostat control, and viper casters, this grill is sure to raise a “squeal†from your guests.
Implications - Cute and whimsical twists on traditional items appeal to those consumers looking for novelty. A product like this is not only charming, however; it is also useful and therefore, presents itself as a natural choice for any consumer hoping to make the activity of barbecuing more enjoyable.
Animal Barbecues
Traeger Grills
Trend Themes
1. Novelty Grills - Cute and whimsical twists on traditional grills appeal to consumers looking for novelty.
2. Enhanced Outdoor Cooking - Innovative designs like Traeger Grills' Lil'Pig and Longhorn Steer make barbecuing more enjoyable.
3. Comedic Home Appliances - Humorous grill designs like Traeger Grills' Lil'Pig and Longhorn Steer add charm to everyday products.
Industry Implications
1. Outdoor Cooking Appliances - The outdoor cooking appliance industry can benefit from creating novelty grills.
2. Home Appliances - The home appliance industry can explore the potential of adding comedic and whimsical designs to their products.
3. Food and Beverage - Restaurants and food establishments can leverage novelty grills like Traeger Grills' Lil'Pig and Longhorn Steer to enhance their outdoor cooking experiences.