As superfoods like beets become a more prevalent staple of consumers' daily diets, pet foods are also getting a health-conscious overhaul -- Bad Dog Bakery is a brand specializing in nutritious treats that embrace this notion.
While dog treats can sometimes get a bad rep for contributing to weight gain and heart conditions among man's best friends, Bad Dog Bakery's product offerings are less caloric and more nutritious. The brand's red beet dog biscuits are a great example that blends delicious flavor profiles with nourishing ingredients.
A source of antioxidants, these beet root dog treats can be used to reward one's pet, while helping them to maintain a shiny coat, and healthy weight at the same time.
Beet-Infused Dog Biscuits
Bad Dog Bakery's Red Beet Treats are a Pet-Friendly Superfood Snack
Trend Themes
1. Superfood Pet Treats - Pet food brands can capitalize on the consumer trend of incorporating superfoods, like beets, into their daily diets, by incorporating these ingredients into their pet treat offerings.
2. Health-conscious Pet Products - As more pet owners prioritize the health of their furry friends, businesses can innovate by creating pet products and treats that address specific health concerns while also appealing to the pets' taste buds.
3. Functional Pet Treats - The trend of using natural ingredients with specific health benefits can be translated into the pet industry by creating functional pet treats that cater to pet owners' desire for healthier pet food options.
Industry Implications
1. Pet Food Manufacturing - Pet food brands can create healthier pet treat options that are more nutritious with natural ingredients, like beets, to tap into the health-conscious pet owner market.
2. Pet Care Services - Pet care service providers can expand their offerings to include specialized diets and treats that meet the health needs of pets while making these products available to their clients for purchase in addition to services provided.
3. Retail Pet Stores - Pet stores can stock and market functional pet treats that cater to pet owners' growing interest in healthier food options for their pets to differentiate themselves from competitors and attract health-conscious customers.