Botanically Infused Face Masks

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The 'AusAir' Face Mask Has a Subtle Fragrance

Breathing masks have become essential for consumers in some parts of the world and are only growing in popularity, so the 'AusAir' face mask has been developed as a natural option that will enhance the user experience.

The face mask features a multi-filter design that will effectively filter out pollutants that are present in urban areas, while also keeping viruses at bay. An active carbon filter will further eliminate pollutants and also prevent odors from reaching the wearer to ensure they aren't affected by smells that can linger in city streets.

The 'AusAir' face mask is also infused with botanicals that will provide a subtle floral scent for wearers to enjoy as they go about their daily routine. The filters in the mask are rated for up to 100 hours of use or between two and four weeks.
Trend Themes
1. Botanical-infused Face Masks - Incorporating natural ingredients into face masks for enhanced user experience can be a disruptive innovation opportunity.
2. Multi-filter Design - Improving filter technology for better pollution and virus protection can be a disruptive innovation opportunity.
3. Sustainable Face Masks - Creating longer-lasting, eco-friendly face masks that reduce waste can be a disruptive innovation opportunity.
Industry Implications
1. Healthcare Industry - Developing advanced face masks with improved filter technology and natural ingredients can be a disruptive innovation opportunity.
2. Cosmetics Industry - Incorporating natural ingredients into face masks can be a disruptive innovation opportunity for expanding cosmetic product offerings.
3. Fashion Industry - Creating sustainable and stylish face masks can be a disruptive innovation opportunity for the fashion industry.

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