Finnish-Inspired Tonic Waters

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Arctic Blue Tonic is Made with the Cleanest Finnish Groundwater

Arctic Blue Tonic provides the taste of coniferous forests and the world’s cleanest water in a bottle and since it is made in small batches in Finland featuring clean and fresh Finnish groundwater.

"The majority of tonics on the market are quite sweet, so we wanted to create a low-sugar and low-calorie yet still tasty tonic that provides a good base for all kinds of drinks," says Kimmo Wager, Head of Marketing at Arctic Blue Beverages. While some tonic waters are on par with the levels of sugar in soft drinks (sometimes even up to nine milligrams per 100 milliliters) this one sets itself apart with just four grams of sugar.

Notably, this tonic water will be the first non-alcoholic product from Arctic Blue Beverages sold in grocery stores. In the future, the brand may launch flavored tonic water products and additional bottle sizes, especially as the demand for low-alcohol products grows.
Trend Themes
1. Low-sugar Tonic Waters - Opportunity for beverage companies to create low-sugar tonic waters as an alternative to high-sugar options.
2. Non-alcoholic Beverages - The market for non-alcoholic beverages is growing, leading to opportunities for companies to create new products.
3. Flavored Tonic Waters - There is a potential market for flavored tonic waters as a unique and refreshing alternative to traditional flavored beverages.
Industry Implications
1. Beverage Industry - The beverage industry can capitalize on the trend of low-sugar and non-alcoholic beverages by creating new products with unique flavors.
2. Health and Wellness Industry - The demand for low-sugar and low-calorie products presents an opportunity for companies in the health and wellness industry to expand their offerings.
3. Retail Industry - As more non-alcoholic beverage products hit the market, the retail industry can increase its offerings of these products to cater to changing consumer preferences.

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