Arctic Blue Oat is the first gin-based oat liqueur of its kind and it has an ultra-simple formula that only contains water and organic Finnish oats. Unlike many oat drinks on the market, this one is free from additives and it offers a flavorful and sustainable alternative to traditional dairy liqueur products. As Valtteri Eroma, CEO of Arctic Blue Beverages, says
"So far, oat has been mainly used in dairy alternatives. We have noted that oat also works as an excellent base for an alcohol product."
The gluten-free and vegan liqueur is set to be introduced to the Finnish market first, before it makes its way to the rest of the world later in the year.
Gin-Based Oat Liqueurs
Arctic Blue Oat is Vegan, Gluten-Free and Made with Organic Oats
Trend Themes
1. Gin-based Oat Liqueurs - The creation of new gin-based liqueurs made with organic ingredients and no additives presents an opportunity for sustainable and flavorful alternatives to traditional dairy liqueurs.
2. Additive-free Plant-based Liqueurs - Growing interest in plant-based options and healthier ingredients creates an opportunity for innovative and additive-free plant-based liqueurs made with unique ingredients.
3. Vegan and Gluten-free Spirit Alternatives - Increased demand for vegan and gluten-free products opens up opportunities for companies to create new spirit alternatives that appeal to a wider audience.
Industry Implications
1. Alcohol - The alcohol industry can capitalize on the trend for natural and organic ingredients to create new, additive-free liqueur products made with unique ingredients.
2. Plant-based Products - The growing desire for plant-based options presents an opportunity for companies to create new liqueur products using plant-based ingredients that are both flavorful and sustainable.
3. Health and Wellness - Health-conscious consumers are increasingly interested in alternatives to traditional dairy liqueur products, creating an opportunity for companies to create vegan and gluten-free spirit alternatives that appeal to a wider audience.