Amore Pacific, a South Korean-based beauty product maker, released a line of fragrance-free pet shampoo products. The range of vegan-certified hair care items for pets target's the country's six million households with animal companions. In a statement released on November 15th, Amore Pacific announced the launch of two new products, made specifically with the sensitive skins of animals in mind.
Amore Pacific now offers two types of non-fragrance pet shampoos. The brand claims that its hair care products are made using vegan-certified materials, giving pet owners the reassurance of non-toxic ingredients. South Korea's pet market experienced a sudden growth during the COVID-19 pandemic as more people spent time at home. Therefore, the launch of these harm-free cleaning products comes at a favorable time.
Vegan-Certified Pet Hair Products
Amore Pacific Launched a Vegan-Certified Wash Products
Trend Themes
1. Vegan-certified Pet Products - The rise of vegan-certified pet products presents opportunities for the pet care industry to cater to a growing market of eco-conscious and health-conscious pet owners.
2. Sensitive Skin Pet Products - Pet owners are increasingly concerned with the health and well-being of their furry companions, highlighting the need for sensitive skin pet products that cater to their needs.
3. Pandemic-driven Pet Product Demand - The surge in pet ownership during the COVID-19 pandemic presents a unique opportunity for the pet care industry to meet the increased demand for related products and services.
Industry Implications
1. Pet Care Industry - The pet care industry can benefit from the rise of vegan-certified and sensitive skin pet products as pet owners become more conscious about the health and well-being of their furry companions.
2. Beauty Product Industry - The beauty product industry can capitalize on the rising demand for vegan-certified and sensitive skin pet products by expanding their offerings to cater to this growing market.
3. Retail Industry - The retail industry can leverage the pandemic-driven surge in pet ownership by expanding their pet product offerings and catering to the needs of new pet owners.