All Our Suns is a project by Michelle Chandra that tracks the use of #sunset and #sunrise on Instagram to show where the sun is rising and setting as it happens around the world.
The project uses an algorithm that turns crowdsourced data into visuals that are used for three live maps. While one map tracks the sun's movements, another pinpoints the locations on an interactive map, while the third makes a note of when the last #sunset and the first #sunset posts are shared.
Although it's become a bit of a cliché for Instagram users to post sunset and sunrise photos, this project compiles them in a way that meaningfully maps the impact of time and beauty of these moments as they happen on a daily basis across the globe.
Social Sun-Tracking Maps
'All Our Suns' Lets You Watch the Sun Around the World on Instagram
Trend Themes
1. Crowdsourced Sun-tracking - There is a trend towards utilizing crowdsourced data to track the sun's movements which presents an opportunity for innovative projects.
2. Visualizing Social Media Data - A trend is emerging towards using social media data to create visual representations of data, which presents an opportunity for tech companies to develop new tools for data analysis.
3. Real-time Global Tracking - There is a trend towards utilizing real-time data for global tracking, creating new opportunities for companies in fields such as logistics and transportation.
Industry Implications
1. Social Media - There is an opportunity for social media companies to incorporate crowd-sourced data into their platforms to offer real-time visualizations of user activity.
2. Analytics - The use of social media data to create visual representations presents opportunities for analytics companies to develop new tools for data analysis.
3. Logistics and Transportation - Real-time global tracking presents opportunities for logistics and transportation companies to improve their supply chain management and delivery processes.