40s & Shorties unveiled its latest seasonal collection and to showcase the fashion designs, the brand taps actor Angus Cloud from HBO's popular television show Euphoria. The label draws a strong inspiration from the 90s and early 2000s, with retro aesthetics shining through parallel to some modern detailing as well.
The range features graphic-heavy tees, long sleeve tops, hoodies, outerwear, and accessory options as well. The standout item in the range is the Commando Vest, which is complete in a captivating all-leopard pattern design. Other notable pieces in the seasonal capsule include the varsity jacket that is decorated with a plethora of patches, the humorous tees, and tie-dye hoodie reading "Coming Soon."
Retro-Inspired Graphic-Heavy Fashion
40s & Shorties Taps Angus Cloud from HBO's Euphoria Show
Trend Themes
1. Retro-inspired Fashion - Opportunity for brands to incorporate nostalgic design elements from the past into their fashion collections.
2. Graphic-heavy Apparel - Opportunity to create fashion designs that feature bold and visually striking graphics.
3. Retro-meets-modern Styling - Opportunity to blend retro aesthetics with modern detailing for a unique and contemporary fashion look.
Industry Implications
1. Fashion - Fashion brands can leverage retro-inspired graphic-heavy designs to attract customers who appreciate nostalgic fashion trends.
2. Entertainment - Opportunity for entertainment brands to collaborate with fashion labels, using popular actors to bring attention to new collections.
3. Printing and Design - Printing and design companies can offer services for creating bold and eye-catching graphic designs for fashion apparel and accessories.