Fashion imprint 3.PARADIS introduces its latest collection during Paris Fashion Week, showcasing its new looks for the Spring/Summer 2023 season. Notably, this also marks the first time that is debuting womenswear options as the show took place in Paris' Cedric Grolet Opera. Some of the silhouettes include overcoats, bomber jackets, black dresses, tailored looks, tees, ruffled skirts, graphic denim, and much more.
Overall, the signature dove motif was the highlighting accent throughout every single item in the seasonal range. It continuously incorporates the dove as a means to capture the concepts of freedom, hope, and unity. Creative director Emeric Tchatchoua states, "Our intention has always been to design from an explorative place, using the world around us as inspiration. When I look outwardly, women are a reflection of life, women deserve ‘paradis’".
Bird-Inspired Spring Fashion
3.PARADIS Unveils New Womenswear During its SS23 Show
Trend Themes
1. Sustainable Fashion - Incorporating eco-friendly materials and practices to reduce environmental impact can be a disruptor in the fashion industry
2. Gender-inclusive Design - Creating collections that cater to all genders can be a unique selling point for fashion brands
3. Digital-focused Fashion Shows - Adopting digital formats like VR can offer new and immersive experiences to showcase collections
Industry Implications
1. Fashion - Fashion brands can explore new design approaches such as sustainable materials and gender-inclusive collections
2. E-commerce - The rise of digital-focused fashion shows presents an opportunity for e-commerce platforms to host virtual events that showcase new collections
3. Virtual Reality - Integrating virtual reality technology can provide unique fashion experiences for customers and drive brand engagement