Rugged Lifestyle Metallic Sneakers

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New Balance Presents the New 1906R Protection Pack

New Balance presents its new 1906R Protection Pack for the reason that continues to grow the brand's ongoing project. It features new iterations that include four colorways -- all of which are neutral for a versatile and minimal design language. This includes white, beige, black, and grey.

Similar to the brand's previous 2002R Protection Pack, it retains its worn-in aesthetics that highlight the slashed suede overlays and the tonal mesh that rest beneath. Additional details include the branded N logos on the medial side of the shoe complete with metallic lining for a contrasting look. The lower laces have rugged leather hang tags that continue along the heels. The tongues round out the look with more branding and the N-LOCK lacing system.
Trend Themes
1. Protection Pack Sneakers - Opportunity to disrupt the athletic and lifestyle footwear industry by introducing a new level of protection in everyday sneakers.
2. Rugged Aesthetics - Opportunity to disrupt the fashion industry with a new trend of worn-in aesthetics featuring slashed suede overlays and tonal mesh.
3. Neutral Colorways - Opportunity to disrupt the fashion and performance footwear industries with versatile and minimal designs in neutral colorways.
Industry Implications
1. Athletic Footwear - New Balance has an opportunity to disrupt the athletic footwear industry by combining protection and style in their new Protection Pack sneakers.
2. Fashion - The fashion industry has an opportunity to embrace the rugged aesthetics trend introduced by the Protection Pack sneakers to create new designs.
3. Performance Footwear - New Balance has the opportunity to disrupt the performance footwear industry by incorporating the new level of protection and durability in their Protection Pack sneakers.

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