Being quite possibly the most morbid and disturbing book ever to grace the shelves of your local Chapters, Borders or Barnes & Noble, Laurent Bochet's '1000 Degrees Celsius Deyrolle' documents the aftermath of a wildfire that ripped through one of Paris's most beloved taxidermy shops.
'1000 Degrees Celsius Deyrolle' features pictures of half-disintegrated taxidermied creatures such as lions, tigers and bears, as well as zebras and something that suspiciously resembles an antelope.
Implications - Consumers are fascinated with taxidermy as it confronts them with the subject of death. It is a topic that intrigues them while simultaneously scaring them. Corporations looking to entice consumers with promotional campaigns may consider utilizing macabre and death-inspired imagery as the shock alone from using such graphics will garner their attention.
Disintegrating Taxidermy
The '1000 Degrees Celsius Deyrolle' Book is Morbid and Macabre
Trend Themes
1. Macabre Imagery - Marketers can benefit by incorporating death-inspired imagery to attract consumers who are both fascinated and scared by such graphics.
2. Taxidermy Fascination - The fascination with taxidermy continues to grow as it confronts individuals with the reality of death, making it an ideal topic for related industries to tap into.
3. Disaster Documentation - Opportunities exist for creatives to document disaster aftermaths, giving individuals a glimpse into loss and destruction, while potentially building brand impact.
Industry Implications
1. Marketing - Incorporating macabre and death-inspired imagery could help elevate promotional campaign awareness across various verticals.
2. Taxidermy - As the fascination with taxidermy continues to grow, the industry should be paying attention to shifts in demand and consumer preferences.
3. Photography - Photographers can make an impact by documenting the aftermath of disasters, giving individuals a glimpse into loss, hopelessness, and reconstruction.