I really love the ‘invention’ of new species, and today’s artists, photoshoppers and scientists are doing a fantastic job.
This cluster highlights some of the most bizarre and extreme remixed animals that we’ve seen. By the end of this slideshow, Napoleon Dynamite’s ‘Liger’ won’t seem that far fetched.
Implications - Consumers are obsessed with the use of Photoshop to create surreal art. When reality mixes with fantasy, consumers really connect because they are looking to escape the mundane routine of their day-to-day lives. Businesses that can incorporate this concept into their marketing campaigns will be sure to connect with a variety of consumers by appealing to their drive to escape reality.