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Shockvertising

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Fake Murder, Sexy Sumo, Angelina Jolie and Halloween

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Jeremy Gutsche (Oct 27, 08)

Fake lesbians, murder advertising, sexy sumo wrestlers, naughty surrealism and punching employees. Shockvertising is not a new tool, but the viral nature of the blogosphere is making ‘shock’ more popular than ever before.

Shock is something that can have a powerful impact. It can open our eyes and change lives. You’ll see from this video that many of the most extreme examples of shockvertising are governments, charities and public service announcements.

Typically, marketers find themselves with boring messages or products, but the medium can make a message viral. For example, it isn’t ‘exciting’ to tell people not to eat beef, so PETA glams up their message with naked celebrities, and packages up fake dead bodies to look like meat. That’s a message you’ll remember.

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Photos (61)

Trends in this Episode (23)

Featured in this Episode

Biomimicmarketing in Shockvertisement	Strip and Switch	Youth Shockvertising II	Racy Product Placement	Shock Advertising
Shockvertising	Tom Ford's Racy New Ad	Tom Ford's Controversial Ads Part III	Fake Lesbian Fashion Ads	Playing Dead in Public Places
Crap-vertising for Shock Movies	Eva Mendes Would Rather Go Naked	Ugly Drunk Scenarios	Bathroom Blood Dispensers	Punching Employees
Naughty Surrealism With a Message	Human Arms in Butcher Shops	Sexy Sumo Wrestlers (UPDATE)	Murder Realism as Advertising	Puking on the Catwalk
Bloody Urinals as Advertising	Sumo Wrestler TV Ads	Guerrilla Stabbing To Promote TV Show

Contributing Trend Hunters

Produced by: The Secret Location

Jeremy Gutsche (Host)	Sandra Stinchcombe (Host)	Bianca Bartz	Ayman Helweh	mediterranean	Going Like Sixty	lourdes sanchez bayas	Pearl
Urban Delice	You Next?

Reactions

THREE WAYS TO REACT: vote, favorite or comment about Shockvertising.

Favorited by Bianca Bartz on Oct 27, 08

Bianca Bartz on Oct 27, 08 4,698 Trends 3,894 Comments

0[show]

AWESOME!! And the timing couldn't be better with Halloween around the corner! And what a way to start the day :) Certainly beats reading tabloid stories about Angelina Jolie, and is a bit more upbeat than watching news on Iran...

Bianca Bartz on Oct 27, 08 4,698 Trends 3,894 Comments 0

Jeremy Gutsche on Oct 27, 08 1,700 Trends 2,768 Comments

-1[show]

Happy Halloween, indeed...

Jeremy Gutsche on Oct 27, 08 1,700 Trends 2,768 Comments -1

Favorited by Gustavo Lehmann on Oct 27, 08

Cowbag on Oct 27, 08 1,967 Trends 1,263 Comments

+1[show]

LOVE it - sadly I think my facebook mobile uploads has got ugly drunk scenario's written all over it!!! Maybe need to same drunk e-mail filter as Google have ;-) (please Facebook)

Cowbag on Oct 27, 08 1,967 Trends 1,263 Comments +1

Jacob Courtade on Oct 27, 08 42 Trends 614 Comments

+1[show]

Best episode yet.

Jacob Courtade on Oct 27, 08 42 Trends 614 Comments +1

Robert Douglas on Oct 27, 08 3 Trends 16 Comments

0[show]

Happy Halloween indeed, great all round reports of what's hot n what's hotter. Thanks guy's n gals great video.

Robert Douglas on Oct 27, 08 3 Trends 16 Comments 0

Favorited by Ariana Shaw on Oct 28, 08

Favorited by Sandra Stinchcombe on Nov 8, 08

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