Zoë Jordan's knitwear pieces have always had a central focus on athleticism, blending together the designer's own functional style with feminine silhouettes. The designer's upcoming Fall season does not diverge from this blend of personal touches with delicate silhouettes. Jordan broadens the series with silk materials, angora and extreme color-washed denim to welcome the fall weather.
A new piece from the brand is the Angora sweater -- the piece is crafted with a blend of silks and knits. Some other standout items are the striped tracksuits, sweaters that have multiple cutouts, miniskirts, knit joggers and bomber jackets. Zoë Jordan merges some utilitarian pieces such as nylon shell jackets that recall activities such as rock climbing. The color palette of the new series focuses on mint green, pink, lilac purple, black, white and red.
Savvy Knit-Crafted Streetwear
Zoë Jordan's Knitwear-Focused Brand Creates Suave Streetwear
Trend Themes
1. Athletic Knitwear - Creating knitwear that blends functionality with feminine silhouettes for the athletic consumer
2. Color-washed Denim - Integrating color-washed denim into streetwear designs for a unique and edgy look
3. Cutout Sweaters - Designing sweaters with multiple cutouts for a modern take on a classic staple
Industry Implications
1. Fashion - Incorporating innovations in knitwear materials and design for fashion-forward consumers
2. Athletic Apparel - Creating knitwear pieces that merge fashion and function for athletic consumers
3. Streetwear - Incorporating unique materials and designs, such as color-washed denim, into streetwear for a standout look