Swedish footballer Zlatan Ibrahimović works in collaboration with fashion imprint Dsquared2 once again on a new fashion collection. This marks the second time that the duo is joining forces and it is set to drop on September 13th. The exclusive new range readies for the Fall/Winter 2022 season ahead and is packed with contemporary design language. The color palette is entirely black for a minimal look and features items such as zipped blazers, beachwear, tees, baseball caps, joggers, merino wool knits, biker pants, and much more.
The capsule boasts the name Black on Black, which is aptly named. Designers Dean and Dan Caten talk about the range, stating that "This capsule collection is titled Black on Black to embody the individual style and personality of the world-renowned Zlatan Ibrahimović. The lineup is entirely in black, from eveningwear to day pieces, sportswear, denim, and accessories."
Footballer-Collab Fashion Capsule
Dsquared2 Joins Zlatan Ibrahimović on Another Collection
Trend Themes
1. Celebrity-collab Fashion Capsules - The rise in popularity of celebrities collaborating with fashion brands provides opportunities for disruptive innovation in custom-made and exclusive limited edition collections.
2. Minimalist Fashion Design - The popularity of minimalist designs in fashion gives rise to opportunities to disrupt the typical trend of fashion overload and over-design.
3. Athlete-designed Activewear - The demand for high-performance materials and athleisure wear opens up opportunities to create innovative and well-performing activewear designed by athletes themselves.
Industry Implications
1. Fashion - Incorporating more celebrity collaborations into fashion can be a game-changer and provide new opportunities for brands to reach wider audiences and create limited edition collections.
2. Sportswear - The increasing demand for high-performance materials and functional designs in activewear creates an opportunity for industry players to design and offer unique pieces for athletes and fitness enthusiasts.
3. Technology - Innovative technology in fashion and sportswear can help to improve performance, comfort, and durability, providing opportunities for new partnerships and collaborations.