Zeiss, a German-based camera company, has finally released the 'Zeiss ZX1,' the first-ever digital camera for the long-standing German manufacturer. Featuring a full-frame 37.4-megapixel sensor and a fixed 35mm lens, the Zeiss ZX1 is immediately taking on heavy hitting competitors like Sony's RX1 and the Leica Q. The camera also features an incredibly distinct body, with a triangular grip and bright yellow lettering on the dials and lens.
While the internal specs and design elements are impressive, perhaps the most interesting aspect of the camera is its integration of Adobe Lightroom CC. Built directly into the camera, this software gives users the ability to shoot, tweak, and share images all within the Zeiss ZX1. The inclusion of this integration sets the camera as something truly unique as it essentially functions as a standalone device without the need of a computer to edit and share photos.
Standalone Digital Cameras
The 'Zeiss ZX1' Features Adobe CC LIghtroom Integration
Trend Themes
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Industry Implications
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3. Photography Equipment - Opportunity for photography equipment manufacturers to develop standalone editing devices that streamline the post-processing workflow.