adidas recently unveiled its collaborative collection alongside London-based brand Palace and one of the leading items is the YUUTO sneaker. The aforementioned shoes come in three color palettes of white, green, or black. The silhouette made its original debut back in 2004 and got a 2019 makeover of triple black for a muted option.
The newest iteration starts with rubberized locks of the shoe to create a textile look. It is detailed with a hidden lacing system internally and rests on top of an adiPRENE sole unit foundation. Co-branding details can be seen along the rest of the silhouette and the highlighting design is the white colorway with a bold English rose emblem that is also seen on the apparel.
Rose-Emblem Light Tonal Sneakers
adidas, Y-3, and Palace Deliver a New Tonal YUUTO Sneaker
Trend Themes
1. Tonal Sneakers - Opportunity for disruption by developing customized sneakers with new color palettes and unique graphic emblems.
2. Hidden Lacing System - Opportunity for innovation by developing new concealed lacing systems that improve aesthetics and functionality.
3. Rubberized Textile Look - Opportunity for disruptive innovation by creating textiles that mimic the appearance and properties of rubber, opening up new design possibilities.
Industry Implications
1. Fashion - Merging technology with fashion presents an opportunity for industries to create cutting-edge textiles and designs in the fashion world.
2. Smart Materials - Incorporating new and advanced materials into footwear design allows for improvements in comfort, durability, and functionality.
3. Athletic Footwear - Further developments in athletic footwear can be made by implementing new materials and designs for better performance, comfort and style.