Google is dabbling in absolutely everything these days, with another example being the YouTube Symphony Orchestra 2011. After a lengthy process of online video samples, professional musical auditions and international public votes, this 101-people-strong ensemble is one of the largest and most diverse to date.
As Google's second endeavor after forming a similar band in 2009, the YouTube Symphony Orchestra 2011 is set to play at the Sydney Opera House in March. Uniting all musicians in one location shortly before the big performance, this massive 30-nation concert band will strike a harmonious global chord.
Internet-Organized Orchestras
The YouTube Symphony Orchestra 2011 is an International Ensemble
Trend Themes
1. Virtual Orchestras - The rise of Internet-organized orchestras presents an opportunity for companies to create virtual orchestras that could bring together musicians from all over the world without the need for physical proximity.
2. Online Audition Platforms - The increasing use of online video samples and professional audition processes for creating orchestras presents an opportunity for companies that can create online platforms to streamline and improve this audition process.
3. Global Musical Collaborations - The success of YouTube Symphony Orchestra 2011 highlights the potential for global musical collaborations that connect musicians from all over the world and create unique musical experiences. Companies can explore the opportunities for facilitating such collaborations.
Industry Implications
1. Music - With the rise of Internet-organized orchestras, the opportunities for innovation in the music industry are vast, including creating new technologies to enable virtual collaborations and streaming platforms for live performances.
2. Online Video Platforms - The use of online videos and audition process for creating orchestras presents an opportunity for companies operating in the online video platforms industry to develop new products that cater to the needs of musicians and performers.
3. Event Management - The YouTube Symphony Orchestra 2011 highlights the potential for global events that bring together artists from around the world. There is scope for disruptive innovation in event management to curate unique experiences that leverage technology and digital communication platforms.