While oats are satiating, Greek yogurt comes packed with protein and Chobani's yogurt and oatmeal cups combine the benefits of both. The gluten-free Chobani Greek Yogurt with Oatmeal cups come in 5.3-ounce single-serve sizes that share four grams of fiber and 10 grams of protein. The grab-and-go cups have the potential to make either a great breakfast or a snack that can be enjoyed in flavors like Blueberry Greek Yogurt with Maple Oatmeal or Apple Spice Greek Yogurt with Brown Sugar Oatmeal.
The all-natural cups reinvent familiar yogurt formats, as the Greek Yogurts feature "oatmeal on the bottom" in place of fruit. As seen in varieties like Banana with Maple Oatmeal, the cups are filled with just a few simple ingredients like cultured low-fat milk, whole-grain oats and fruit and vegetable juice concentrate for color.
Yogurt-Enhanced Oatmeal Cups
Chobani's Protein-Rich Cups Combine Greek Yogurt and Oatmeal
Trend Themes
1. Protein-rich Yogurt - There is a disruptive innovation opportunity in creating protein-rich yogurt products that combine the health benefits of yogurt and protein.
2. Convenient Grab-and-go Snacks - The market for convenient grab-and-go snacks like yogurt and oatmeal cups is growing, presenting opportunities for innovative packaging and flavor combinations.
3. Reinventing Yogurt Formats - There is potential for disruptive innovation in reinventing traditional yogurt formats by introducing new ingredients and product combinations like yogurt with oatmeal.
Industry Implications
1. Yogurt Manufacturing - Yogurt manufacturers can explore the development of protein-rich yogurt products that appeal to health-conscious consumers.
2. Convenience Food Packaging - The convenience food packaging industry can capitalize on the growing demand for grab-and-go snacks by designing innovative and reusable packaging for yogurt and oatmeal cups.
3. Food Product Development - Food product development companies can focus on reinventing yogurt formats by incorporating new ingredients and experimenting with different flavor combinations.