YMC and Barbour are the latest duos to work in collaboration alongside one another as the duo drops a capsule that prepares for the Fall/Winter 2023 season. The UK-based imprint features a motorcycle influence that also draws inspiration from workwear and militaristic fashion shapes as well.
The main silhouettes stem from a workwear theme and specifically reference the early 50s. The seasonal range is made up of outerwear, clothing, and accessories, and leading the collection is the series of durable worker jackets. These come in the tonal options of either Charcoal Snake print and Sand. It features elements including bellow pockets, detachable hoods, and soft quilted lining which is perfect for the colder seasons of the year.
Militaristic Fall-Ready Workwear
YMC and Barbour Join Forces on a Capsule for the FW22 Season
Trend Themes
1. Collaborative Capsule Collections - The trend of brands collaborating on capsule collections allows for unique and innovative designs.
2. Militaristic Workwear - The blending of militaristic and workwear elements in fashion creates disruptive innovation opportunities for functional yet stylish clothing.
3. Vintage Workwear Revival - The resurgence of workwear-inspired fashion from the 50s allows for modern reinterpretations of classic designs.
Industry Implications
1. Fashion Industry - The fashion industry can use the trend of blending workwear and militaristic elements to create innovative and functional clothing options.
2. Collaborative Industry - The rise of collaborative capsule collections means companies can find innovative ways to work together and bring unique products to the market.
3. Retail Industry - The revival of vintage workwear designs presents an opportunity for retailers to offer customers a new and unique style that sets them apart from competitors.