Yahoo! and Toshiba have announced that they will work together to bring Yahoo! Connected televisions to your home.
The partnership offers new Toshiba HDTV buyers access to Yahoo! widgets like YouTube, news alerts from online publishers, audio from Pandora, and even offers to let you view your social media feed from Facebook and Twitter. Bringing viewers back to the television industry by incorporating widgets is a great idea to enhance TV viewership.
Implications - This tech-tycoon partnership gives consumers access to over 50,000 films and television shows, as well as other sources of entertainment like news and interactive games. With a simple click of a button, over 65 Yahoo! TV Widgets are available to the viewer. The marriage between television and computers has only grown stronger with the rise of social media, and business partnerships like this one ensure that everybody wins, from the CEOs to the customers.
Search Engine TVs
Yahoo! Connected Televisions Offer Wicked Widgets
Trend Themes
1. Connected Televisions - The partnership between Yahoo! and Toshiba to bring Yahoo! Connected televisions to homes presents disruptive innovation opportunities in the television industry.
2. TV Widgets - The incorporation of widgets in televisions provides an opportunity for disruptive innovation by enhancing TV viewership and offering access to various entertainment sources.
3. Social Media Integration - The integration of social media feeds from platforms like Facebook and Twitter into televisions creates disruptive innovation opportunities in bridging the gap between television and computers.
Industry Implications
1. Television Manufacturing - The partnership between Yahoo! and Toshiba highlights potential disruptive innovation opportunities for television manufacturers in incorporating advanced features like connected televisions and TV widgets.
2. Entertainment Streaming - The availability of over 50,000 films and television shows through Yahoo! Connected televisions opens up disruptive innovation opportunities for the entertainment streaming industry.
3. Social Media Platforms - The integration of social media feeds into televisions presents disruptive innovation prospects for social media platforms by expanding their reach and user engagement.