'XPRIT,' the Ontario, California-based electric bicycle manufacturer originally founded in 2018, recently relaunched its website and announced four new series of e-bikes. The four new series are the 'Commute,' 'Beach Recreation,' 'Adventure,' and 'Shuttle' series. Each collection targets a different consumer with different focuses on elements such as relaxing rides, maximum range, speed, weight, and more. XPRIT hopes to bring joy to the e-bike space with its slogan of "Life Colorized: Smooth Ride with Every Vibe."
Across all four series of bikes, the company has currently confirmed six e-bikes that range from the $1,299.95 USD 'Beach Cruiser' up to the $2,399.95 'Hunter.' As the bikes have not yet been released, XPRIT is hosting a pre-order promotion where customers can receive $300 off of an order of $1,000 or more, and $500 off of an order of $2,000 or more.
Uplifting E-Bike Manufacturers
XPRIT Relaunched its Website and Announced Four E-Bike Collections
Trend Themes
1. E-bike Industry Boom - The increasing demand for e-bikes presents an opportunity for manufacturers to create unique and specialized models that cater to different consumer needs and preferences.
2. Consumer-targeted E-bikes - By creating e-bike collections that target specific types of consumers, manufacturers can differentiate themselves in the market and attract a loyal customer base.
3. Pre-order Promotions - Offering discounts for pre-orders can incentivize consumers to purchase e-bikes, and help manufacturers generate early sales and buzz for their products.
Industry Implications
1. Electric Bicycle Manufacturing - Manufacturers can create unique e-bike models that cater to specific consumer preferences with different features, price points, and designs.
2. Outdoor Recreation - E-bikes designed for beach recreation or adventure activities have potential in the outdoor recreation industry, as they can provide unique and eco-friendly transportation solutions for nature enthusiasts.
3. Online Retail - With the relaunch of its website and pre-order promotion, XPRIT highlights the importance for e-bike manufacturers to have an easy-to-navigate online retail platform and establish a strong online presence.