Prince William and Kate Middleton may have announced their engagement on Twitter and sent out faxed save-the-dates, but the William and Kate Dress-Up Dolly book brings the regal event back to nostalgic traditions.
This playful publication reminds many of what fun such simple activities once were, and the paperback itself serves to increase the growing paraphernalia surrounding the royal wedding in April. The William and Kate Dress-Up Dolly book places the two lovebirds at polo matches, garden parties and finally their marriage ceremony, allowing the reader to dress them for each occasion.
Princely Paper Dolls
William and Kate Dress-Up Dolly Book Lets You Clothe the Royal Couple
Trend Themes
1. Nostalgia-based Publications - Opportunity to create playful publications that remind readers of past simple activities.
2. Paraphernalia Collecting - Opportunity to develop products that cater to the growing trend of collecting items related to popular events.
3. Activity-based Books - Opportunity to create interactive books that allow readers to engage in activities such as dressing up characters.
Industry Implications
1. Publishing - Opportunity to create more nostalgia-based and interactive publications.
2. Event Merchandising - Opportunity to create paraphernalia for popular events and increase revenue.
3. Toy Manufacturing - Opportunity to create activity-based books and products that cater to the current trend of interactive play.