Functional-Centric Summer Streetwear

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Wellgosh Introduces its Latest Capsule Designed for SS22

Wellgosh introduces its Wears collection that is designed for the Spring/Summer 2022 season full of functional streetwear shapes. It is full of global brands that prepare for the warmer temperatures in a technical mindset, delivering fully functional performance apparel.

Some of the items that join this season include the works from giants such as wander, Aries, Needles, Snow Peak, ASICS, and much more. Many times, these brands are rooted in their expertise in outerwear. Some of the standout items that join this season include the iconic loosely fitted track pants by Japanese brand Needles. It has a black base and purple stripe down the side of the leg with the same tonal purple making up its butterfly logo on the side.
Trend Themes
1. Functional-centric Streetwear - The trend of functional-centric streetwear creates opportunities for brands to incorporate technical apparel design with global brands, especially for warmer temperatures, offering versatility and uniqueness to streetwear lovers.
2. Loosely Fitted Track Pants - The trend of loosely fitted track pants creates opportunities for brands to incorporate unique features that add value in design and comfort to their athletic apparel, particularly in global brands.
3. Spring/summer 2022 Capsules - The trend of creating unique seasonal capsules, such as the Spring/Summer 2022 collection, with global brands, offers companies the chance to innovate in the technical performance apparel sector while showcasing their skills on the global stage.
Industry Implications
1. Apparel and Fashion - The apparel and fashion industry can incorporate functional designs that cater to the current trends in performance apparel, especially for warmer temperatures in spring and summer at the global level.
2. Sportswear - The sportswear industry can incorporate the trend of loosely fitted track pants with unique design elements and comfortable materials, especially among global brands.
3. Retail - The retail industry can capitalize on Spring/Summer 2022 capsules, offering unique performance apparel from global brands that cater to the needs and style preferences of different markets, especially in streetwear.

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