The Weis By Nature Ice Cream has been added to the Weis Markets private label portfolio as a series of frozen treats perfect for shoppers to pick up on their next visit to the East Coast grocer.
The ice cream is crafted with no GMOs or artificial flavors, preservatives, ingredients or colors and comes in 11 flavors to choose from. This includes Chocolate, Coffee, Cookies 'N Cream, Fudge Twirl, Mint Chocolate Chip, Mocha Caramel Swirl, Peanut Butter Cup, Peanut Butter Ripple, Salty Caramel Ripple, Vanilla Bean & Chocolate and Vanilla Bean. The 48-ounce tubs of ice cream are priced at $3.99.
Director of Private Brands Alison Gregas spoke on the Weis By Nature Ice Cream range saying, "Our Weis By Nature ice cream is a premium product made with all natural ingredients. It also offers excellent quality at a great price. Weis By Nature ice cream is a great addition to our Weis brand ice cream program, which now offers more than 70 flavors combined."
Free-From Ice Cream Brands
Weis By Nature Ice Cream Has No GMOs or Artificial Flavors
Trend Themes
1. All-natural Ice Cream - Opportunity for disruptive innovation with the potential to create more diverse and creative all-natural ice cream flavors.
2. Clean Ingredient Ice Cream - Opportunity for innovation by developing new flavors that are made with clean ingredients and no artificial preservatives or colors.
3. Plant-based Ice Cream - Opportunity to capture the interest of plant-based and vegan consumers by introducing a new line of plant-based ice creams.
Industry Implications
1. Food and Beverage Industry - Food and beverage companies can explore the possibility of offering more all-natural and clean ingredient ice cream products.
2. Dairy Industry - The dairy industry can capitalize on the trends by investing in research and development to produce innovative, healthier ice cream products.
3. Retail Industry - Retailers can incorporate more all-natural and clean ingredient ice cream products to attract health-conscious consumers.