Skateboarders long to conquer the pavement which suffocates the earth. They enjoy being free from the normal constraints of society (the pros do, at least). Celebrating the liberating feeling of busting out a new trick, the 'We R Free' decks featured here colorfully capture the fun of skateboarding.
Take a look at more of the 'We R Free decks' and wheel sets designed by Angel Sanz Correa at the links below.
Implications - Consumers skate as an expression of their identity. As such, they also consider their skateboards as a physical extension of their bodies. As such, many skateboarders look for highly customized skate decks to represent their personality. Corporations in other industries can similarly appeal to consumers by offering highly unique product designs.
Liberating Skate Decks
'We R Free' Skateboards Come Equipped With Arcadian Graphics
Trend Themes
1. Custom Skateboard Decks - Skateboarders want unique skate decks that represent their personality, creating an opportunity for highly customized products.
2. Personalized Sports Equipment - Consumers look for sports equipment that expresses their identity, leading to opportunities for highly personalized products across various sports.
3. Artistic Graphics on Products - Consumers are drawn to products with unique artistic graphics, creating opportunities for companies to incorporate high-quality designs into their products.
Industry Implications
1. Skateboarding Industry - The skateboarding industry has the opportunity to offer highly customized decks and wheel sets that appeal to consumers' desire for unique and personalized products.
2. Sporting Goods Industry - The sporting goods industry can incorporate highly personalized design options into their products to appeal to consumers looking to express their identity through their equipment.
3. Consumer Goods Industry - The consumer goods industry can incorporate unique artistic designs into their products to attract consumers who are drawn to visually interesting products.