doublet unveils the latest selection of goods for the Fall/Winter 2020 season -- this time, the brand designs around the concept of 'We are the World.' The collection also continues to capture the same aesthetics of a 'family restaurant' like its previous seasonal drops.
As it continues to embody an eclectic look, the wide range of influences are set aside as designer Masayuki Ino draws fond memories of dining at family restaurants. This is captured with a plethora of diverse languages, cities, troll dolls, and souvenirs. One of the standout designs of the season are the Chaos Embroidery Tracksuits that are made with a brand new suede tooling detailed with intricate stitching accents that explore different ethnic styles as a global reference.
World-Inspired Fall Fashion
doublet's FW20 Range Conceptualizes Around We are the World
Trend Themes
1. Global-inspired Fashion - Incorporating diverse cultural influences in fashion design can lead to innovative, inclusive styles for all consumers.
2. Nostalgia Fashion - Capitalizing on consumers' nostalgia for childhood memories or experiences can be a way to create unique, relatable designs.
3. Sustainable Fashion - Designing clothing with materials and processes that have minimal environmental impact can address consumers' increasing concern about sustainability.
Industry Implications
1. Fashion - The fashion industry can adopt more eclecticism and diversity in designing clothes in line with the rapidly changing global trends, ensuring inclusivity, and reach a wider customer audience.
2. Marketing and Advertising - Marketing and advertising firms can leverage the power of nostalgia to create engaging advertisements or spot opportunities for designing imaginative pieces that evoke feelings of nostalgia.
3. Textile Manufacturing - Textile Manufacturing Companies can invest in sustainable production techniques, minimize waste and carbon emissions, and create eco-friendly garments, thereby catering to the concerns of the eco-conscious consumer and fulfilling sustainability standards.