Aroha Oils, the ayurvedic skincare brand, recently introduced a new waterless foaming facial cleansers -- the Sunehri Facial Cleanser. In anticipation of the launch, the brand coordinated a blind study, in which 100% of participants said they would use the product as their primary face wash over competing facial cleansers, while 95% of participants noted that their skin felt increasingly hydrated after use.
Made from ancient Himalayan herbs, including Mysore Sandalwood, and 100% natural Alpha-hydroxy acids, the powder-to-foam cleanser deep cleans the face without overdrying. Sunehri cleanser, which means "Golden" in Sanskrit, is excellent for normal to acne-prone skin and brightens dark spots and acne scars without harsh chemicals. The cleanser is devoid of any preservatives or chemicals.
The Sunehri Facial Cleanser is the newest addition to the brand’s line of all-natural, cruelty-free products.
Waterless Foaming Facial Cleansers
Skincare Brand Aroha Oils Launched the Sunehri Facial Cleanser
Trend Themes
1. Waterless Skincare - The rise of waterless foaming facial cleansers presents a growth opportunity for brands to innovate more sustainable and eco-friendly skincare products.
2. Ancient Herbal Skincare - Brands that incorporate ancient, natural ingredients into their skincare products, such as Mysore Sandalwood, can disrupt the market with their unique, high-quality formulations.
3. Powder-to-foam Formulas - Innovative formulations, like the Sunehri Facial Cleanser's powder-to-foam formula, can revolutionize the cleansing experience and provide consumers with effective yet gentle skincare options.
Industry Implications
1. Skincare - The skincare industry can benefit from developing waterless, herbal, and powder-to-foam based products to meet the growing demand for natural and gentle skincare routines.
2. Beauty - As consumers continue to prioritize eco-friendly and sustainable beauty products, the beauty industry can incorporate more waterless and natural ingredients into their formulations to appeal to this trend.
3. Wellness - The trend towards incorporating holistic and ancient wellness practices can inspire the development of innovative skincare products, like those that include Mysore Sandalwood and other natural ingredients.