G-SHOCK's new GBX100 models are watches for surfers that display information that will be particularly useful for those who love to spend their time out on the water. The new models show high tide and low tide times and levels, and offer connectivity to the G-SHOCK Move App via smartphone. The smartphone link includes functions like Tide point settings at thousands of locations around the world and training plans to support individual goals.
The new GBX100 watches get their style from G-SHOCK's octagonal case shape and they feature a wide face design and high-resolution Memory in Pixel LCD displays for increased visibility. These watches for surfers make it easy to access tide and moon data, and other conditions at a glance.
Surfer-Specific Timepieces
G-SHOCK's Watch for Surfers Shows High and Low Tide Times and Levels
Trend Themes
1. Surfer-specific Timepieces - Disruptive innovation opportunity: Expanding the market for specialized watches by catering to the needs of surfers with tide and moon data, and other condition displays.
2. Connectivity to Smartphone Apps - Disruptive innovation opportunity: Creating smartwatches that seamlessly integrate with smartphone apps for enhanced functionality and personalized training plans.
3. High-resolution LCD Displays - Disruptive innovation opportunity: Developing watches with high-resolution displays for increased visibility and improved accessibility of information at a glance.
Industry Implications
1. Watch Manufacturing - Disruptive innovation opportunity: Incorporating specialized features and connectivity to attract niche markets like surfers and other outdoor enthusiasts.
2. Smartphone App Development - Disruptive innovation opportunity: Creating apps that seamlessly integrate with wearable devices like surf watches, offering enhanced functionality and personalized features.
3. Outdoor Sports Equipment - Disruptive innovation opportunity: Designing specialized equipment, such as surf watches, that cater to the unique needs and preferences of outdoor sports enthusiasts.