The latest tonal iteration of the Air Jordan 1 High sneaker model gets a Washed Pink colorway palette just in time for the warmer seasons upon us. The show was originally teased at the beginning of the year and is now joining the brand's Summer 2023 series which includes the Thunder 4s, Neutral Grey 2s, and much more.
The new shoes are also referenced as the 'Atmosphere 1s' and it has a slightly vintage feel to them due to the aged look of the washed palette. The soft pink tone decorates the upper throughout the smooth suede paneling section and white covers the underlays made from leather. Sail completes the look of the midsole and ankle to round it all out.
Pastel Pink High-Top Sneakers
The Air Jordan 1 High Gets a New Washed Pink Colorway
Trend Themes
1. Tonal Sneakers - Opportunity for sneaker brands to explore more tonal and washed-out color palettes for their shoe releases.
2. Vintage-inspired Sneakers - Opportunity for brands to tap into the growing demand for vintage-inspired sneaker designs.
3. Seasonal Collections - Opportunity for brands to release season-specific collections to capitalize on consumer demand for new and fresh styles.
Industry Implications
1. Footwear - Increasing consumer demand for both classic and new designs for shoes presents opportunities for brands to innovate and release unique and trendy footwear.
2. Fashion - The push for vintage-inspired designs and tonal color palettes in footwear reflects a larger trend in the fashion industry towards nostalgia-driven fashion statements.
3. Sportswear - High-top sneakers like the Air Jordan 1s are part of a larger trend of merging fashion and sportswear styles, creating opportunities for brands to innovate and capitalize on the crossover trend.