Frozen Sweet Bagels

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Wake-N-Bagel Launched its New Raisin-Cinnamon Bagel Flavor

Wake-N-Bagel is the retail brand of Little Shop of Bagels bakery, co-founded by Angelina and Francesca Fericano, a mother-daughter duo. The brand initially launched in 2020, offering consumers frozen thaw-and-bake bagels to simplify their breakfast routines.

Now, the brand offers a new bagel flavor in the same frozen format for consumers with a morning sweet tooth. The new Raisin-Cinnamon bagel flavor is ideal for a quick morning treat and pairs well with cream cheese, butter, or jam. In addition to the new flavor, Wake-N-Bagel revamped its packaging to create a smaller footprint. The packaging still holds the same contents as its previous design yet boasts a smaller size, making it easier for consumers to find space for the container in their freezers.
Trend Themes
1. Frozen Sweet Bagels - The trend towards frozen sweet bagels provides opportunity for innovative new flavor combinations and packaging designs.
2. Convenient Breakfast Foods - The trend towards convenient frozen breakfast foods presents opportunity for new product development and packaging designs that cater to busy, on-the-go consumers.
3. Revamped Packaging - The trend towards smaller, more compact packaging offers opportunity for innovative designs that prioritize sustainability and convenience for consumers.
Industry Implications
1. Food and Beverage - The food and beverage industry has opportunity to innovate new flavors and packaging for convenient frozen breakfast foods like sweet bagels.
2. Retail - The retail industry has opportunity to cater to on-the-go consumers with innovative new packaging designs for frozen breakfast foods like sweet bagels.
3. Packaging - The packaging industry has opportunity to create sustainable and convenient packaging designs for convenient frozen breakfast foods like sweet bagels.

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