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Vogue Nippon Beauty Showcases Vivid Makeup Shades

Iekeliene Stange, Julia Dunstall and Daul Kim are ready for 'Prime Time' for a September 2009 Vogue Nippon Beauty editorial. Eye-popping eyeshadows, black clothing and blond locks are the shoot's mainstays while lip color alternates between pale pinks and radical reds.

Francois Nars snapped the scene-stealing triumvirate wearing designer duds from the likes of Jean Paul Gaultier, Alexander McQueen, and Dolce and Gabbana.

Implications - Within this time of economic uncertainty, consumer patterns reflect that many people are more likely to buy more plain fashions that are certain to last them an extended period of time. Thus, the inexpensive accessories market is growing more outlandish in their choices of colors, patterns and embellishments. This allows companies within all industries to be more risque in their design choices in terms of lower-priced goods.
Trend Themes
1. Inexpensive Accessories Market - Disruptive innovation opportunity: Designing bold and colorful accessories with outlandish patterns and embellishments.
2. Plain Fashions Trend - Disruptive innovation opportunity: Creating plain fashion items that are designed to last for an extended period of time.
3. Consumer Pattern Shift - Disruptive innovation opportunity: Adapting design choices in all industries to be more risque in terms of lower-priced goods.
Industry Implications
1. Fashion Accessories - Disruptive innovation opportunity: Introducing bold and colorful accessories with outlandish patterns and embellishments in the market.
2. Apparel - Disruptive innovation opportunity: Offering plain fashion items that are designed for durability and longevity.
3. Consumer Goods - Disruptive innovation opportunity: Adapting design choices to cater to consumer patterns of seeking more affordable and risque lower-priced goods.

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