Well-recognized model Gigi Hadid worked alongside Vogue once again to debut the Vogue Eyewear Spring/Summer 2018 capsule. The two forces were combined last summer and return this year with four new summer-ready frame designs -- three which are sunglasses, and one optical. The overarching vibe of the eyewear collection exudes a sense of retro-chic style, seeing fine golden metal frames, with glowing hues with captivating Swarovski crystal encrusting.
Hadid showcases the collection against the setting of a beautiful poolside view, as well as the captivating beaches of Ibiza. Channeling her playful personality, the styles are adorned with Hadid's signature on the temples and packaging. Some shapes seen in the new Vogue Eyewear Spring/Summer 2018 capsule include rectangular and oblong silhouettes. The range is now available for purchase online at Vogue Eyewear as well as Sunglasses Hut locations.
Luxe Model Collaboration Eyewear
Gigi Hadid Debuted a Second Vogue Eyewear Spring/Summer 2018 Set
Trend Themes
1. Retro-chic Eyewear - Opportunity for disruptive innovation in creating vintage-inspired eyewear designs with modern technology and materials.
2. Celebrity Collaborations - Opportunity for disruptive innovation in partnering with influential personalities to create exclusive and highly desirable eyewear collections.
3. Swarovski Crystal Encrusting - Opportunity for disruptive innovation in incorporating luxury and opulence through the use of Swarovski crystals in eyewear design.
Industry Implications
1. Fashion - Opportunity for disruptive innovation in the fashion industry by creating unique and stylish eyewear designs.
2. Eyewear - Opportunity for disruptive innovation in the eyewear industry by using innovative materials and technologies to create standout designs.
3. Luxury Goods - Opportunity for disruptive innovation in the luxury goods industry by combining high-end materials and exclusive collaborations to create premium eyewear collections.