Redneck Chic Couture

Vivienne Westwood Brings the Farm to Milan's Men for Fall 09

While other designers are playing it safe in these times of economic crisis, Vivienne Westwood ignores the idea of going commercial with a rebellious 'redneck gone punk' men's fall 2009 runway at the Milan Fashion Week.

Overalls (with a surprising twist in the back) were accessorized by forks, carts and other farming tools.

I didn't think Vivienne Westwood could top the outrageousness of her gypsy runway, but she did!

Implications - Vivienne Westwood is a brilliant designer who has hit the mark once again with this incredible series of farm chic. What I particularly like about the fashion is that farm chic seems very estranged from high fashion. Take a look at these phenomenal images and tell the community what you think about them.
Trend Themes
1. Redneck Chic Couture - Vivienne Westwood's rebel 'redneck gone punk' men's line hints at an opportunity to disrupt the traditionally high-fashion runways by mixing eccentric styles with more grounded looks.
2. Farm-inspired Fashion - Designers can capitalize on Westwood's innovative approach to redefine traditional fashion norms by drawing inspiration from overlooked agricultural motifs and themes.
3. Redefining Masculinity - Westwood's runway display embraces unconventional masculine motifs, providing an opportunity for fashion industry professionals to continue pushing boundaries and redefine masculinity through clothing.
Industry Implications
1. Fashion Industry - Designers can use Westwood's innovative approach as a starting point to revamp Fashion Week runways and attract new consumers through unconventional styles.
2. Farming and Agriculture - Professionals within the farming and agriculture industries can capitalize on Westwood's farm-inspired runway to promote their products to a new audience.
3. Marketing and Advertising - Marketing teams can use Westwood's runway as inspiration to break from traditional advertising tactics and embrace unconventional, eye-catching campaigns that push the envelope of what is socially acceptable.

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