Two years later and the COVID-19 pandemic still rages, pushing consumers to find ways of entertaining themselves in safer ways—these virtual mixology classes, for instance, are hyper-accessible and interesting.
Sure to elevate one's hosting capabilities when it comes to the bar department, Hey Bartender's virtual mixology classes give participants access to world-renowned bartenders and mixologists. The experience is led by the brand's Chief Cocktail Officer, Thomas Spaeth (of the Raines Law Room), and his team hails from "some of the best hospitality establishments in the world." These include but are not limited to places like Pouring Ribbons, Crown Shy, Soho House, The Raines Law Room, and more. Attendees will learn how to create personalized cocktail and mocktail recipes with intuition and precision.
Virtual Mixology Classes
Hey Bartender Specializes in Personalized Cocktail & Mocktail Experiences
Trend Themes
1. Virtual Personalized Experiences - The trend of virtual personalized experiences continues with virtual mixology classes, offering accessibility and interest to consumers.
2. Remote Learning and Hospitality - Remote learning in the hospitality industry gains popularity through virtual mixology classes to teach consumers and elevate their hosting abilities.
3. Hyper-local Quality Service - Virtual mixology classes offer access to world-renowned bartenders and mixologists, disrupting the traditional idea that high-quality service is only available in person.
Industry Implications
1. Food and Beverage - The food and beverage industry can capitalize by offering virtual mixology classes and remote learning, creating new revenue streams and differentiating their offerings.
2. Hospitality - The hospitality industry can use virtual mixology classes to provide remote training for their staff and offer a more personalized service to their guests.
3. Education Technology - Education technology can disrupt traditional learning models and offer a new form of virtual learning experiences with personalized and engaging virtual mixology classes.