If you've ever gone on a much-anticipated resort vacation, only to get rainy weather the entire time, then you know just how useful a tool like the Virgin Book By Weather app would be.
A concept created by students at the Miami School of Advertising, the Virgin Book By Weather app lets you book vacations according to weather and climate, instead of by the usual things like country and city. You're given a range of weather options to choose from, including preferred temperature, rain, snow and even UV strength, and then the Virgin Book By Weather app gives you a location to fly to -- but it comes the day before your flight.
So, while you might get perfect weather (and even then, there is no real guarantee since weather can still be unpredictable), where you travel will be a surprise. As PSFK points out, it's great for people who are super picky about weather, but "not knowing what clothing items to pack can be a dilemma."
Guaranteed Perfect Weather Getaways
Virgin 'Book By Weather' Ensures Ideal Travel Conditions
Trend Themes
1. Weather-based Travel - The trend of using weather and climate as the main factor for booking vacations, providing travelers with ideal weather conditions for their trips.
2. Personalized Booking - The trend of allowing travelers to customize their travel preferences, such as temperature, rain, and snow, for a more tailored vacation experience.
3. Surprise Travel - The trend of offering surprise destinations to travelers, adding an element of excitement and adventure to their vacations.
Industry Implications
1. Travel and Tourism - The travel and tourism industry can leverage the weather-based travel trend to provide customers with more personalized and satisfying vacation experiences.
2. Mobile Applications - The mobile application industry can develop and enhance personalized booking platforms that allow users to customize their travel preferences for a seamless booking experience.
3. Hospitality and Accommodations - The hospitality and accommodations industry can partner with weather-based travel platforms to offer surprise travel packages that provide customers with unique and unforgettable experiences.