The Victrola Music Edition (ME) speakers were shown off by the audio brand at CES 2022 as its first lineup of portable Bluetooth speakers to provide audiophiles with access to mobile-friendly equipment that doesn't skimp on style.
The speakers will be available in two models to choose from including the ME1 and the ME2, which are characterized by their handheld and tabletop design, respectively. The speakers offer must-have features like wireless connectivity, while the larger ME2 has Qi-enabled wireless charging.
The Victrola Music Edition (ME) speakers were explained further by CEO Scott Hagen who said, "We wanted to make sure if we launched a Bluetooth speaker line that it fits our mission to bring music memories to everyone. While audio quality is paramount, we wanted to incorporate unique materials and design elements that compel people to share our product audibly and aesthetically. Vinyl will always be at our company’s core, and record players become a conversation starter in the home. We believe ME1 and ME2 embody that experience in the Bluetooth speaker market."
Retro-Style Portable Speakers
The Victrola Music Edition (ME) Speakers Were Revealed at CES 2022
Trend Themes
1. Retro-style Portable Speakers - The Victrola Music Edition (ME) Speakers combine retro design with modern Bluetooth technology, creating an opportunity for companies to innovate in style-focused audio equipment.
2. Bluetooth Speakers for Audiophiles - The ME speakers from Victrola provide a high-quality portable audio experience with wireless connectivity, presenting an opportunity for companies to cater to technologically-savvy audiophiles.
3. Incorporating Unique Materials in Audio Design - With the incorporation of vinyl-inspired designs and unique materials, the ME speakers show potential for innovation in design-focused audio products.
Industry Implications
1. Audio Technology - The ME speakers from Victrola introduce an opportunity for companies in the audio technology industry to develop modern, portable, and stylish speakers.
2. Consumer Electronics - The integration of wireless connectivity and wireless charging in the ME2 model presents opportunities for companies in the consumer electronics industry to develop portable technology that satisfies customers' needs.
3. Home Decor - The incorporation of unique designs and vinyl materials in the ME speakers provides opportunities for companies in the home decor industry to develop audio equipment that adds to the aesthetic of a home.