The Versus Versace lookbook for Spring/Summer 2015 is inspired by street opulence and edgy hip-hop styles. Whether taking cues from a denim-clad Justin Timberlake and Britney Spears or 2000s era Missy Elliot, models poses in Canadian tuxedo ensembles that are made up of jean cut-offs and distressed fabric washes.
Paired with sporty jersey tops and jewelry, these denim pairings are reflective of a nostalgic hip-hop inspiration. The retro-themed fashions are showcased alongside baroque print tops and dresses that embody a traditional Versace aesthetic.
Overall, the Versus Versace lookbook for Spring/Summer 2015 celebrates comfort and urban opulence. With hip-hop at the fashion forefront, Versace markets their younger label to fans of both nostalgic and current rap music.
Edgy Street Opulence Catalogs
The Latest Versus Versace Lookbook Celebrate Ornate Prints
Trend Themes
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Street Opulence Fashion — Opportunities for fashion brands to incorporate edgy hip-hop styles and comfortable, yet ornate prints into their designs.
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Retro Hip-hop Nostalgia — Disruptive innovation opportunities that merge nostalgic hip-hop styles with modern fashion trends.
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Sporty Urban Aesthetics — Opportunities to create comfortable and stylish sportswear-inspired clothing for urban consumers.
Industry Implications
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Fashion Industry — The fashion industry can adapt to the growing trend of street opulence and merge hip-hop nostalgia with modern trends.
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Jewelry Industry — There are opportunities for the jewelry industry to create affordable but fashionable accessories to complement street opulence fashion.
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Sportswear Industry — The sportswear industry can adapt to the growing trend of urban aesthetics by creating comfortable and stylish sportswear-inspired clothing for urban consumers.