Despite the widespread availability of plant-based beef and pork mince products, there's a noticeable gap in the market for vegan-friendly chicken mince, despite the array of other plant-based poultry substitutes readily accessible. UK-based brand VFC is filling this void with its newly launched Chick*n Mince.
This plant-powered mince is a first-to-market product according to VFC and it boasts 31 grams of protein per 100 grams and 65% less saturated fat than conventional chicken mince. This versatile, nutritious meatless mince is ready to be used in all sorts of savory recipes, from comforting soups to fritters, salads, tacos and lasagnas.
Chick*n Mince is one of two new products from VFC's new "naked" unbreaded vegan chicken range, which also brings Chick*n Breasts to the frozen aisles of supermarkets.
Meatless Chicken Minces
VFC's Vegan-Friendly Chicken Mince is Protein-Rich & Low in Saturated Fat
Trend Themes
1. Plant-based Chicken Substitutes - The market for vegan-friendly chicken mince is growing as consumers seek plant-powered alternatives to conventional chicken mince.
2. Protein-rich Meat Alternatives - Consumers are gravitating towards meatless options like VFC's Chick*n Mince with its impressive 31 grams of protein per 100 grams.
3. Reduced Saturated Fat Products - VFC's Chick*n Mince offers 65% less saturated fat than traditional chicken mince, catering to health-conscious consumers looking for nutritious alternatives.
Industry Implications
1. Plant-based Food - In the plant-based food industry, there is a demand for innovative chicken substitutes like VFC's Chick*n Mince.
2. Meat Alternatives - The meat alternatives industry can benefit from products like VFC's protein-rich Chick*n Mince, appealing to consumers seeking sustainable and healthier options.
3. Frozen Food - VFC's range of frozen vegan chicken products, including Chick*n Mince, tap into the growing market for convenient and plant-based frozen foods.