Colorfully Constructive Apparel

Paradise Youth Club Unveiled 'Utopian Frequency' for SS18

Streetwear label Paradise Youth Club unveiled its latest collection, entitled 'Utopian Frequency,' for the upcoming warmer weather. The new Spring/Summer 2018 collection takes on the concept of previous encounters with creative forces, in commemorating a space that fosters constructive communication for one another. The new Paradise Youth Club capsule is comprised of silhouettes such as crewneck sweaters, long-sleeve shirts, t-shirts, shorts, caps, shorts, pants and lightweight jackets.

The Utopian Frequency collection boasts a summer-themed color palette, with colors like orange, yellow, red and blue mixed with classic white and black. There are satirical accents throughout the collection, such as the profane typographical graphics.

A standout item from the collection is the checkered button-down shirt with matching walking shorts, as well as a vibrant orange jacket with button closures. The Utopian Frequency collection will be available in April online and at select retail locations.
Trend Themes
1. Creative Streetwear - Opportunity to disrupt the fashion industry by offering unique and artistic streetwear designs.
2. Summer-themed Color Palettes - Disruptive innovation opportunity in the cosmetics industry by creating summer-themed makeup collections inspired by vibrant color palettes.
3. Satirical Graphics - Potential disruptive innovation in the graphic design industry by creating satirical and provocative visual content for various media platforms.
Industry Implications
1. Fashion - Opportunity for fashion brands to incorporate creative streetwear designs into their collections.
2. Cosmetics - Disruptive innovation opportunity by developing makeup products inspired by summer-themed color palettes.
3. Graphic Design - Opportunity for graphic designers to explore satirical and provocative visual content for advertising campaigns and media platforms.

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